AT&T CEO comments on WP7

Ralph de la Vega, CEO of AT&T Mobility and Consumer Markets, has spoken about their back up for Microsoft's Windows Phone 7 and how it hasn't been selling as well as both companies had hoped. This is a slightly more than authentic picture being painted by the network operator than the previous statement from Jeff Bradley (AT&T senior vice president of mobile devices) of "but fine".

"We really like that software very, very much. It hasn't sold as well as Microsoft or us would want it to. I think for the first matter out of the chute information technology is pretty good. I think they just need to make information technology better… Giving customers more awarding choices, having a bigger app store with more functionality on the phone–I think that is all that it needs."

Positive thoughts from the CEO and a good acknowledgement that it's still early days yet. Information technology's adept to know they really like the product, although we don't know who "we" covers in the company, and whether it's more than two personnel or non. AllThingsD carried out an interview with Ralph, asking a few questions, including i about WP7 and Nokia and another well-nigh the platform beingness simply hard to sell. Bank check out the questions and answers later the break.

"Nokia has made this huge bet on Windows Phone. One of the reasons, they have said, is to take a bigger presence then they have in many years in Due north America. How interested are you lot in adding them to your lineup?

We already have Windows Phone 7 in our lineup. We really like that software very, very much. It hasn't sold besides as Microsoft or usa would want it to, but I think having the Nokia hardware capability with the Microsoft software capability is a really adept combination. They accept to prove it past bringing some great devices to marketplace. But I would love to have a nifty Nokia device with Microsoft Windows Phone 7.

Windows Phone 7, is it a hard sell, or are their features that are missing?

Keep in heed this is the commencement production that Microsoft has come out with since Microsoft redid their OS. I think for the first thing out of the chute information technology is pretty skilful. I think they just need to brand information technology ameliorate. If you listen to what Steve Ballmer is proverb (Mango, the next version), is going to add about 500 features. I think they are going to make information technology a lot better. Giving customers more application choices, having a bigger app store with more than functionality on the telephone, I retrieve that is all that it needs.

Really, I loved Windows 8. That looks a lot like a Windows Phone screen, with the tiles. I think that's a huge win for Microsoft. Now they have their same wait and feel on their PCs and tablets equally they have on their smartphones."

I'm not sure what planet our dearest Ralphy has been visiting lately, just he should note that if he feels that WP7 isn't selling as well as Android for case, and so he should take a look at some of the WP7 users currently on AT&T. A good number are saying that AT&T staff are disregarding WP7 birthday for a start - how does a network expect to sell any devices if their staff don't recommend information technology to majority of customers that enter their stores?

It'southward worth noting his remark near Windows viii using tiles, which could evidence to exist an effective marketing entrada for the Windows Phone platform. Should more Windows users become accustomed to the live tiles on their desktops, tablets and laptops, what's stopping them from desiring it on their phone?

Source: AllThingsD, via: WMPU

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Source: https://www.windowscentral.com/att-ceo-comments-wp7

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